10 helpful and effective ways companies can support working parents

Jul 19, 2023

Whether working in the office or remotely, parents often deal with multiple pulls on their time and energy, and this can be especially true in the summer. But at any time of year, many professionals are juggling managing parental responsibilities — such as attending school and sports activities and caring for their kids when they’re sick — with meeting work demands. Most parents want to excel at both, but to do so, they need some understanding and practical support from employers.

While Covid ushered in a stronger focus on work-life balance and flexibility, smart companies have been taking steps over the past several years to ensure the parents on their teams — indeed, all their employees — have the time and support they need to meet personal responsibilities and enjoy time with their families. 10 members of Business Journals Leadership Trust share helpful, effective ways companies can support working parents — including what their organizations have chosen to do in this effort. Here are insights from Mark D’Agostino.

9. Ensure policies are clear and consistent.

Set clear policies so your employees know the exact parameters of what they can and cannot do. Be consistent with all positions (that is, all employees should be subject to the same policies). Most importantly, put processes in place that not only help employees but that also align with the core values of the organization. In this way, employees value and respect the policies instead of stretching the intent of them.

Mark D’Agostino, ConnectedHR

 Read all 10 helpful and effective ways companies can support working parents. 

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